{"id":52,"date":"2026-03-04T12:14:40","date_gmt":"2026-03-04T11:14:40","guid":{"rendered":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/?page_id=52"},"modified":"2026-03-08T09:31:47","modified_gmt":"2026-03-08T08:31:47","slug":"equipe-5","status":"publish","type":"page","link":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/equipe-5\/","title":{"rendered":"Equipe 5"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">\ud83d\udd37 \u00c9quipe de Recherche 5<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Modernisation des Activit\u00e9s \u00c9conomiques et Am\u00e9lioration de l\u2019Environnement Entrepreneurial dans l\u2019\u00c9conomie Num\u00e9rique (MAEEN)<\/strong><\/h2>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udc64 Chef d\u2019\u00e9quipe<\/h2>\n\n\n\n<p><strong>Pr. Benharrat Hayet<\/strong><br>\u0631\u0626\u064a\u0633\u0629 \u0641\u0631\u0642\u0629 \u0627\u0644\u0628\u062d\u062b<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83c\udff7\ufe0f Classement th\u00e9matique<\/h2>\n\n\n\n<p><strong>Domaines :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Commerce, Gestion et Comptabilit\u00e9<\/li>\n\n\n\n<li>\u00c9conomie, \u00c9conom\u00e9trie et Finances<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udd11 Mots-cl\u00e9s<\/h2>\n\n\n\n<p>Activit\u00e9s \u00e9conomiques \u2013 Investissement \u2013 PME &amp; Start-up \u2013 Innovation \u2013 Capital intellectuel \u2013 \u00c9conomie num\u00e9rique \u2013 Intelligence artificielle \u2013 Diversification \u00e9conomique<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udcd6 Description scientifique du programme de recherche<\/h2>\n\n\n\n<p>Les activit\u00e9s \u00e9conomiques constituent un levier essentiel du d\u00e9veloppement et de la diversification de l\u2019\u00e9conomie nationale. Dans un contexte marqu\u00e9 par l\u2019essor de l\u2019\u00e9conomie num\u00e9rique, de l\u2019\u00e9conomie de la connaissance et de l\u2019intelligence artificielle, la modernisation des structures productives devient une n\u00e9cessit\u00e9 strat\u00e9gique.<\/p>\n\n\n\n<p>L\u2019\u00e9quipe s\u2019int\u00e9resse \u00e0 l\u2019analyse des m\u00e9canismes de transformation num\u00e9rique des entreprises et \u00e0 l\u2019am\u00e9lioration de l\u2019environnement entrepreneurial afin de renforcer leur comp\u00e9titivit\u00e9 et leur capacit\u00e9 d\u2019adaptation dans un environnement global complexe.<\/p>\n\n\n\n<p>Les recherches portent notamment sur l\u2019\u00e9valuation de l\u2019\u00e9cosyst\u00e8me entrepreneurial, l\u2019\u00e9tude des politiques publiques de digitalisation en Alg\u00e9rie, ainsi que l\u2019identification des contraintes freinant la modernisation des activit\u00e9s \u00e9conomiques.<\/p>\n\n\n\n<p>L\u2019objectif est de proposer des solutions op\u00e9rationnelles favorisant l\u2019innovation, le d\u00e9veloppement des PME et start-up, et la diversification \u00e9conomique \u00e0 travers l\u2019int\u00e9gration efficace des technologies num\u00e9riques et de l\u2019intelligence artificielle.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83c\udfaf Axes et objectifs de recherche<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Analyse du \u0648\u0627\u0642\u0639 (diagnostic) des activit\u00e9s \u00e9conomiques ;<\/li>\n\n\n\n<li>\u00c9valuation de l\u2019environnement entrepreneurial et des dispositifs d\u2019accompagnement ;<\/li>\n\n\n\n<li>\u00c9tude des politiques et strat\u00e9gies nationales de transformation num\u00e9rique ;<\/li>\n\n\n\n<li>Identification des d\u00e9fis li\u00e9s \u00e0 la digitalisation ;<\/li>\n\n\n\n<li>Proposition de recommandations pour renforcer la comp\u00e9titivit\u00e9 dans l\u2019\u00e9conomie num\u00e9rique.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udee0\ufe0f M\u00e9thodes et outils<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Recherches empiriques et enqu\u00eates de terrain ;<\/li>\n\n\n\n<li>Publications scientifiques et acad\u00e9miques ;<\/li>\n\n\n\n<li>Organisation de colloques, journ\u00e9es d\u2019\u00e9tude et s\u00e9minaires ;<\/li>\n\n\n\n<li>Collaboration avec les acteurs \u00e9conomiques (incubateurs, organismes d\u2019appui, centres entrepreneuriaux) ;<\/li>\n\n\n\n<li>Analyse statistique des donn\u00e9es via des logiciels sp\u00e9cialis\u00e9s.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h1 class=\"wp-block-heading\">\ud83d\udc65 Liste des membres de l\u2019\u00e9quipe<\/h1>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background has-link-color has-fixed-layout\"><thead><tr><th>Nom et Pr\u00e9nom<\/th><th>Grade<\/th><th>Domaine<\/th><th>\u00c9tablissement<\/th><th>Email<\/th><\/tr><\/thead><tbody><tr><td><strong>Benharrat Hayet<\/strong><\/td><td>Professeur<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>hayat.benharrat@univ-mosta.dz<\/a><\/td><\/tr><tr><td><strong>Bougeroua Meriem<\/strong><\/td><td>MCA<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>mbougueroua@gmail.com<\/a><\/td><\/tr><tr><td><strong>Zafran Mansouria<\/strong><\/td><td>MCA<\/td><td>\u00c9conomie, \u00c9conom\u00e9trie et Finances<\/td><td>Univ. Mostaganem<\/td><td><a>mansouria.zaafrane@univ-mosta.dz<\/a><\/td><\/tr><tr><td><strong>Kebaili Hadja<\/strong><\/td><td>MCA<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>hadjakebaili@yahoo.fr<\/a><\/td><\/tr><tr><td><strong>Derdour Amel<\/strong><\/td><td>MCB<\/td><td>\u00c9conomie, \u00c9conom\u00e9trie et Finances<\/td><td>Univ. Mostaganem<\/td><td><a>amel.derdour@univ-mosta.dz<\/a><\/td><\/tr><tr><td><strong>Naimi Hakima<\/strong><\/td><td>MAB<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>naimihakima27@yahoo.fr<\/a><\/td><\/tr><tr><td><strong>Benelhaj Jelloul Fatima<\/strong><\/td><td>Doctorante<\/td><td>\u00c9conomie, \u00c9conom\u00e9trie et Finances<\/td><td>Univ. Mostaganem<\/td><td><a>k.onto.na@hotmail.fr<\/a><\/td><\/tr><tr><td><strong>Belbiod Khadidja<\/strong><\/td><td>Doctorante<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>khadidja_nawel07@hotmail.com<\/a><\/td><\/tr><tr><td><strong>Boubeker Abdelbaki<\/strong><\/td><td>Doctorant<\/td><td>Commerce, Gestion et Comptabilit\u00e9<\/td><td>Univ. Mostaganem<\/td><td><a>abdelbaki.2020@yahoo.fr<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udd37 \u00c9quipe de Recherche 5 Modernisation des Activit\u00e9s \u00c9conomiques et Am\u00e9lioration de l\u2019Environnement Entrepreneurial dans l\u2019\u00c9conomie Num\u00e9rique (MAEEN) \ud83d\udc64 Chef d\u2019\u00e9quipe Pr. Benharrat Hayet\u0631\u0626\u064a\u0633\u0629 \u0641\u0631\u0642\u0629 \u0627\u0644\u0628\u062d\u062b \ud83c\udff7\ufe0f Classement th\u00e9matique Domaines : Commerce, Gestion et Comptabilit\u00e9 \u00c9conomie, \u00c9conom\u00e9trie et Finances \ud83d\udd11 Mots-cl\u00e9s Activit\u00e9s \u00e9conomiques \u2013 Investissement \u2013 PME &amp; Start-up \u2013 Innovation \u2013 Capital intellectuel \u2013 &hellip;<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"class_list":["post-52","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/pages\/52","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/comments?post=52"}],"version-history":[{"count":3,"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/pages\/52\/revisions"}],"predecessor-version":[{"id":96,"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/pages\/52\/revisions\/96"}],"wp:attachment":[{"href":"https:\/\/laboratoire.univ-mosta.dz\/poidex\/wp-json\/wp\/v2\/media?parent=52"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}